An Interview with Matt Howard, The Water Council’s new Director of Alliance for Water Stewardship-North America

M Howard Headshot 3 2013What past experiences drew you to The Water Council and your current role as the Director of Alliance for Water Stewardship-North America?
My background in economics led me into the nascent field of sustainability early on in my career. My particular area of expertise focused on sustainability as a competitive advantage for businesses. As a result, I have been developing and managing sustainability programs at the national and local level for 10 years.

When I moved to Milwaukee to accept the job as the City’s Sustainability Director, I was privileged to work with Mayor Barrett on Great Lakes issues through his involvement in the Great Lakes and St. Lawrence Cities Initiative. Leading the effort to develop the City’s sustainability plan (ReFresh Milwaukee which has a focus area on water) and my publication of North America’s first urban water system benchmarking report (Milwaukee’s Sustainable Municipal Water Management report) solidified my desire to move in a direction that would allow me to professionally devote my efforts to water stewardship and sustainability. I had always been impressed with The Water Council and its determination to establish Milwaukee as site of the world’s leading water cluster. When I learned that The Water Council was signing an exclusive partnership agreement with the international Alliance for Water Stewardship (AWS) to be their North American headquarters, I knew I had to be a part of it.

What are you most looking forward to working on at The Water Council?
I’m excited to be part of the all-star team Dean and the Board have put together. For me, being part of something at its conception with the AWS-North America is an amazing opportunity. But more importantly, knowing I have The Water Council team to fall back on for support gives me the confidence to go out there and try new things. This is an amazing time to be in the Global Water Center. Imagining what AWS, The Water Council and the Milwaukee region will be like in 5-10 years is very exciting to me.

What would you like to accomplish in your new role?
First and foremost, build a credible, robust North American marketplace and system to support the AWS International Water Stewardship Standard. As a result, AWS-North America will hopefully be put on a growth trajectory similar to the U.S. Green Building Council in its early history. Second, develop new water stewardship and sustainability programs for The Water Council that improve the competitiveness of U.S. businesses while enhancing the sustainability of our freshwater resources. Third, be trusted by business as the choice resource for water stewardship

Who do you most look forward to engaging with (members, businesses, etc.)?
I’m eager to engage businesses that are seeking to enhance their water stewardship efforts. As we see in California and other water stressed regions of the United States, businesses must move quickly to mitigate their water-related risks but also invest in their communities and the health of local watersheds. We see the positive economic implications (as well as social and environmental) of this type of corporate water stewardship right here in Milwaukee with the tremendous success of the Menomonee Valley redevelopment.

I’m also excited to learn about and advocate for all the great things Water Council members are doing, dreaming and inventing. I know their products and services will reinforce the mission of the Alliance for Water Stewardship-North America. There’s so much happening at the Global Water Center the world has yet to know. I look forward to being a part of that story!

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Addressing Water Risk and Improving Water Stewardship in California


Southern California, July 28-29

The Alliance for Water Stewardship
(AWS) will be hosting two days of training on the AWS International Water Stewardship Standard in southern California at a location to be determined July 28 and 29 (most likely to be held in the Greater Los Angeles metropolitan area).

Now is the time for California companies, consultancies, NGOs and other interested groups to promote individual water use responsibility and watershed-based collective actions to ensure Californians can continue to access quality water for business, personal and recreational needs.

AWS is a multi-stakeholder organization dedicated to enhancing water stewardship capacity, and guiding, incentivizing and differentiating responsible water use.  The International Water Stewardship Standard (the “AWS Standard”) is designed to support, recognize and reward collaborative efforts to manage shared water challenges while providing a strategic framework for companies to better manage water resources and associated costs and risks.

The first day of training (Foundations of Water Stewardship) will introduce water management and sustainability professionals to the AWS water stewardship system and certain water management concepts while equipping them with the knowledge they need to implement or promote water stewardship at site and watershed levels. This will include a specific segment on stakeholder engagement. The second day of training (Advanced Training in the AWS Standard) is people implementing the AWS Standard in their operations or those interested in gaining AWS accreditation for consulting, auditing or training services.

Cost per participant will be $450 or $800 for attending both days. This includes course material, lunch and refreshments. Travel or accommodation costs are not included. Reductions are available for non-profit organizations.

Foundations of Water Stewardship and Advanced Training in the AWS Standard are based on implementation of the AWS International Water Stewardship Standard, a standard owned by the international Alliance for Water Stewardship (AWS). Together these courses meet Levels 1 and 2 requirements for professionals seeking AWS accreditation as auditor, consultant or trainer.

To register for the event click here. For more information on the training, email AWS-North America at or call 1 (414) 988-8749.

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Searching for solutions to water scarcity has to be a global endeavor, it can no longer be seen as another country’s problem.  -Adam Shaw, host of BBC World News – Horizons

– Water Council President & CEO, Dean Amhaus will be featured in BBC World News – Horizons. Adam Shaw, BBC World News Presenter, travels to the U.S. to discuss how the water technology emerging out of the Wisconsin Water Cluster can benefit the global community. BBC World News, a leader in breaking global news, delivers in-depth news coverage reaching an audience of 385+ million households outside of the UK, and is watched by 76 million people weekly!

Technology showcased in the clip belongs to Stonehouse Water Technologies, a startup located in the Global Water Center.


Saturday, June 20 – 3:30AM (Central Time) (BBC World News)
Sunday, June 21 – 9:30AM (Central Time) (BBC World News)
Sunday, June 21 – 3:30PM (Central Time) (BBC World News)
Sunday, June 21 – 8:30PM (Central Time) (BBC World News North America only)

CLICK HERE for a sneak preview of this week’s episode of Horizons.


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University Club International Water Panel

Wednesday, June 24 | 3:30 p.m. $20++ Per Person

Lake Michigan2Join us as some of the world’s leading experts in water technology visit the University Club on Wednesday, June 24, to share how global collaboration is furthering the development of cutting edge water technologies. This event will be held at the conclusion of the annual Water Summit, hosted by The Water Council, the only organization of its kind in the United States.

Water is everyone’s business. It is essential for survival and keeping humans and the environment healthy. Situated on the shores of Lake Michigan, Milwaukee serves as a global catalyst for water policy, research, education and economic development. The panel, representing the United States, France, the Netherlands and South Korea, will discuss their collaboration model and the goals in place for stimulated economic growth through innovative programs between industry and academia. For example, in the last year, the Water Council has established Memorandums of Understanding (MoU) with the Water Alliance in Leeuwarden, Netherlands; Daegu City, South Korea and Pôle EAU in Montpellier, France – all considered leading water technology clusters.



  • Alex Berhitu, Coordinator Business Development, Water Alliance, Leeuwarden, The Netherlands
  • Jean-Loïc Carré, Director, Pôle Eau, Montpellier, France
  • Dr. Woo Jin Chang, Assistant Professor, UW-M School of Engineering & Kim Boo Seop, Director General, Green Environment Bureau, Daegu Metropolitan City
  • Dean Amhaus, President and CEO of the Water Council

To register for this event, contact the front desk at 414.271.2222 or  Non-members must provide credit card upon registration.

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LIVE BETA OF “GLOBAL WATER PORT” – Experience the Power

Learn, connect, share and innovate with water professionals from across the globe.

The anticipation is growing. With its debut at last year’s Summit, we’re excited to unveil firsthand to Water Summit attendees the beta of Global Water Port – a brand new tool of The Water Council that will amplify global collaboration through a super-charged, web-based, research and data dashboard. If you’d like to be first in line to beta test this one-of-a-kind tool before it rolls out, join us at the Summit on June 23. We’d love your feedback.


TUESDAY, JUNE 23 | 2-3pm
Don’t miss the opportunity to catch a sneak peek of this new tool and sign-up to be a beta tester!

What is the Global Water Port?
Created by a partnership between The Water Council and inno360, and after a national competitive review by the U.S. Small Business Administration, Global Water Port makes available the latest social collaboration tools and access to the most relevant content including patent, academic, and industry databases to help the water ecosystem learn, connect, and execute the most pressing innovation needs. Inno360, one of the world’s leading Enterprise Innovation Management platforms, has worked with leading industry companies such as Coca Cola, Nestle, and General Mills to create similar platform devices.

How can I sign-up to be a Beta tester?
Join us for a live beta at Breakout Session 2B on Tuesday, June 23 from 2-3:00pm or visit The Water Council’s Center of Excellence for Small Business Development booth for a hands-on experience with a 70″ touch screen. During the beta test participants will have the opportunity to propose a NEW beta project. Registration to become a beta tester will be open during June 23 and 24 ONLY, and will not re-open until late September. Don’t miss your chance to be one of our exclusive beta testers!

What will the breakout session cover?
This session will showcase and demonstrate elements of the Global Water Port, currently in beta. Attendees will learn how to collaborate on this new research portal to identify the most compelling innovation needs, find and assemble expert networks, work on projects to develop solutions, and ultimately market and sell these innovations.

Registration for Water Summit 2015 closes FRIDAY! CLICK HERE to register NOW!

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Water Summit 2015 Snapshot Agenda!

Snap shot Agenda_WaterSummit 2015_DAY 1gSnap shot Agenda_WaterSummit 2015_DAY 2g

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Walmart Sustainability Senior Manager to speak at Water Summit 2015!

Best Practices in Facility Water Management

June 24
9:40 AM – 10:15 AM

DON MOSELEY, Senior Manager of Multilevel Facilities & Increasingly Sustainable Facilities, Walmart

What, in the eyes of Walmart, do best practices for facility water management look like?  Have they worked?  Were they a good investment?  Did they prove to be good business decisions? What’s next?  These and other questions will be examined and answered in this drilldown into Walmart’s customer focused US facility water management strategies.

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Sign Up for Meeting Mojo at Water Summit 2015 in 3 Easy Steps

To increase the networking and business experience for Water Summit attendees, The Water Council has provided an online tool where attendees can message and/or pre-schedule meetings with other attendees. When you register for the Water Summit, you will receive a Welcome email within 48 hours containing login details for a personal account. Once logged in,  follow these 3 steps to make the most of business networking at the Summit.

Step One: Confirm your Details
Click Account to update your company and personal profile. Edit your Organization to include a brief profile and category selections, and the company logo. Change your personal details, including your password, and optionally add a personal portrait image so that you can be easily recognized by your meeting partners. Your profile will be displayed on the Search page of the scheduler to logged-in attendees. The more details you include, the easier it will be for other attendees to find and research your company and request meetings with you. Note that your personal contact details will NOT be revealed by the meeting system.

Step Two: Check your Schedule
Go to Schedule to manage your availability. Click the toggle icon on the times you wish to be unavailable for meetings. It is important that you do this so as to avoid receiving meeting requests for inconvenient times. You can also print your schedule directly from this page using the ‘Print’ link.

Step Three: Set up Meetings
1. Click Search in the menubar to view and search company listings. You can use the search tool on the left of the page to refine your selection, or order by date of entry using the selection tool above the listing. The search is hierarchical, so the second category you select will be a subset of the first. If you then wish to start a new search, please click Reset on the Search tool before starting again. 2. Click ‘Book Meeting’ on your chosen participant’s entry, then follow the on-screen instructions. You can include a message with your request, and invite your colleague(s) to the meeting if they are available.

The online system sends an email to you and your meeting partner(s) every time you request, confirm or cancel a meeting and you will also receive email requests from other participants. Messages are also displayed in your Messages area. To view and respond to your pending meetings, return to the homepage when you have logged in, or select ‘pending meetings’ on your Schedule page.

If you need assistance, the scheduler features an FAQ guide. If you do not find the answer there please email: or call: 01.414.988.8761.

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5 Fresh Ways to Engage at Water Summit 2015

Water Summit 2015, “Creating a One Water Region” is setting records across the board. Now in its 8th year, the Water Summit has grown into one of the most anticipated annual water events in the country. The line-up this year is one of our most exciting, as we welcome international water technology business delegations from Leeuwarden, The Netherlands, Montpellier, France, and Daegu, Korea. As you’ll see below, there are numerous opportunities for networking and collaboration at Water Summit 2015.

We strongly encourage you to take advantage of these NEW engaging opportunities and register for this year’s Water Summit today!

1. One-on-One Meeting Opportunities

Match-Making & Meeting Scheduling Software to amplify your network. The Water Council is providing all Water Summit attendees with access to “Meeting Mojo” a match-making & meeting scheduling software. This will give all Water Summit attendees the opportunity to connect one-on-one with some of the top individuals in water. More on Meeting Mojo HERE.


2. Global Audience


International delegations will be in attendance from around the world. In addition to attracting business leaders from across the country, we have confirmed water technology business delegations will be coming from Leeuwarden, the Netherlands and Montpellier, France, both considered leading global water technology clusters, and a delegation from Daegu, Korea interested in establishing connections and learning from Milwaukee’s leadership in water technology. These among other countries will all be represented at Water Summit 2015.


3. Networking Breaks


Engagement opportunities with water industry leaders. Now in its 8th year, the Summit attracts over 400 water experts and a lineup of international speakers. Through this new integration of networking breaks, attendees now have scheduled occasions to engage with each other.


4. Cocktail Reception & Poster Session

Special way to close out the first day of Water Summit. Stick around to meet other attendees over drinks, hors d’oeuvers and explore posters from our entrepreneurs and Wetskills students.


5. Two Post-Summit Workshops

Bonus opportunities to broaden your knowledge in the water industry. Two workshops, the Entrepreneur Workshop and the Resource Recovery from Effluent Workshop, provide an excellent chance for water professionals to continue cultivate new resources after the Water Summit.  More on these workshops can be found here at the bottom of the Water Summit agenda.

Take advantage of these new ways to engage with the worlds leading water professionals and REGISTER before June 19th!

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Building a Successful Public Private Partnership for Technology Based Economic Development


Water Summit 2015 continues to ram up! Check out one of our recently announced keynote discussions, Building a Successful Public Private Partnership for Technology Based Economic Development, June 23 from 3:30-4:30 PM.

Tameka Montgomery
, Associate Administrator, Office of Entrepreneurial Development at U.S. Small Business Administration
Mark Rigdon,
Senior Program Director in the Global Philanthropy Group, JPMorgan Chase & Co.
Moderator: Dan Berglund, President & CEO, SSTI

Interested in building a sustainable ecosystem for water technology companies in your area? This keynote discussion offers an opportunity to learn from the leaders – U.S. Small Business Administration, JPMorgan Chase, and SSTI. Dan Berglund, President of SSTI, a national organization focused on prosperity through science, technology and innovation, facilitates a high-level conversation on building successful Public Private Partnerships for technology based economic development with a focus on water.

View the full Water Summit 2015 agenda HERE.
Register for Water Summit 2015

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